When it comes to our mobility choices, we often talk rationally – claiming to choose car A over car B because of its safety, for example – but scratch the surface and you quickly find that we are really driven by our senses of sight, smell, touch and sound. Our senses are set to become even more important in defining our user experience and preferences. Interested in how this works?
Please read on to join Stahl in its approach to explore the car interior through the senses and to see where they add value. Think of durability, hygiene and stay-clean surfaces, sustainable and lightweight materials, smart surfaces, noise reduction and air quality. It’s going to be a great ride!