Once again Korean brands anchor the show, but surprises elsewhere on the show floor make it worth a visit
The Los Angeles Auto Show gamely soldiers on despite strong headwinds that have spelled the end for other auto shows. Once again, Hyundai and Kia anchor the show with new production vehicles, but other interesting concepts and production cars made our visit worth braving the notorious traffic on the LA freeways. It’s not the LA show of the pre-pandemic glory days, but still interesting. Here are some highlights:
Hyundai Ioniq 9
Hyundai’s reveal of the its large flagship EV, the three-row luxury SUV, the Ioniq 9, was the show’s most poorly kept secret. Big and roomy, the production Ioniq 9 stays close to the design of the handsome Hyundai Seven concept of a few years back, particularly in terms of massing and side profile. But the more detailed surfacing features seem busy – too many character lines along the flanks and above the wheels. The front continues Hyundai’s “parametric pixels” theme.
At the interior, Hyundai claims th…
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