UX becoming “increasingly versatile” says Renault designer
By Trinity Francis2024-09-23T11:04:00
Olivier Daillance discusses the impact of new Euro NCAP guidance on UX, leveraging his skills as a graphic designer and how AI will make for intuitive cockpits
This year has been a busy one for Renault with seven new vehicle launches across its global markets. Car Design News spoke with Olivier Daillance, UX/UI design manager at Renault Group, to understand what the future of UX might look like. Daillance is approaching his third anniversary with the group which he joined after nearly 17 years as a graphic design manager at the PSA Group.
Car Design News: What do you see for the future of UX at Renault?
Olivier Daillance: The future of UX at Renault Group looks promising and dynamic! While vehicles tend to offer increasingly consistent performance on the market, Renault Group stands out for the experience it offers on board its vehicles. UX becomes a strategic lever, transforming driving into an experience that is not only more fluid, intuitive and enjoyable, but also safer…