Two years in at the top job, Car Design News chats to Simon Humphries, head of design for Toyota and Lexus
Quietly-spoken Brit Simon Humphries has been in charge of the look, feel and function of circa ten million new cars a year at Toyota and Lexus for the last two years. Effectively taking the top job from Tokuo Fukuichi in January 2018, the Chester-born 52-year old now has arguably one of the toughest jobs in car design and at a time of massive change, as evidenced by the 14 or so diverse concept vehicles Toyota unveiled at late 2019’s Tokyo motor show, from robots to electric delivery pods and people movers.
This content is available to subscribers only | Sign in
Unlock exclusive design knowledge, inspiration & connection.
Knowledge
Inspiration
Billed as $194 annually
Other currencies: £149 / €179 annually
Available to new subscribers only
Knowledge
Inspiration
Connection
Billed as $259 annually
Other currencies: £199 / €239 annually
Knowledge
Inspiration
Connection
Billed as $389 annually
Other currencies: £299 / €359 annually
Explore more subscription options.
For help with individual user subscriptions please contact:
Eric Ng
Eric.Ng@ultimamedia.com
For help with multi user subscriptions please contact:
Angela Yang
Angela.Yang@cardesignnews.com
Autonomous vehicles need not be as cold and uninviting as we might first think, providing the focus lands on humanisation and smooth UX design
Car Design News goes inside Ford’s human-centered design studio to understand how the brand is researching what people want, use and ultimately need
GoMotiv is building a strong team in Melbourne to tackle global projects. Studio leaders spoke to Car Design News about the nature of design in Australia, taking on more work and digital tools
