Car Design News takes a look at the news that may have gone under the radar this week, including the latest from Audi, Mahindra and Kia
First look at Audi’s A6 Sedan
Ahead of its world premiere on April 15, Audi has released a small glimpse of the A6 Sedan from the rear corner.
Take a look for yourself below, but we are enjoying the dashed light feature, light bar and blacked-out A6 badge.
Full release here.
Kia reveals EV3 Study Car concept
Hyundai-Kia and BASF have collaborated again to create its third concept car – the Kia EV3 Study Car.
This experimental model is made with BASF’s sustainable performance materials to enhance the design, performance and eco-footprint.
Eight sustainable materials have been utilised, including Bio PU synthetic leather (Haptex).
Full release here.
Mahindra unveils India Design Studio
Located in Mumbai, the new Mahindra India Design Studio (MIDS) doubles the size of the existing studio.
The studio is set to play a central role in shaping vehicles and act as a bridge between India and Mahindra’s global design outpost in Europe.
Ajay Saran Sharma, senior vice president of design and head of MIDS, said: “With state-of-the-art design spaces & machinery backed by world-class skills that hugely expands its capability & capacity. The footprint of the space stands doubled to take on and deliver the ever-expanding project portfolio across businesses.
”End-to-end delivery on projects, from the first concept sketch through to production stands further strengthened with the new working structure that along with the classic design verticals includes new functions such as HMI design, design quality and realisation.”
Full release here.
Volkswagen presents three concept cars at Auto Shanghai
Volkswagen continues its ‘In China, for China’ strategy with its three Chinese joint ventures presenting electric concept cars in Shanghai.
The FAW-VW, SAIC VW and an electric SUV from VW Anhui were revealed at Auto Shanghai. These vehicles all belong to the group of new energy vehicles, with VW set to launch 20 models in this group by 2027.
VW head of design Andreas Mindt commented: “We have adapted our established European design values – stability, likability and the ‘secret sauce’ – to the Chinese market.
“The result is a design philosophy that honours the heritage of our brand while at the same time reflecting the desires and expectations of a new generation of customers in China.”
Full release here.
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