First Sight: Production Alfa Romeo Tonale heralds “new era”
By Guy Bird2022-02-08T20:21:00
The Alfa Romeo Tonale finally unveiled in production form on Tuesday 8th February 2022, with CEO Jean-Philippe Imparato declaring the compact SUV as the “first of a new Alfa Romeo era”
The Alfa Romeo Tonale finally unveiled in production form on Tuesday 8th February 2022, with CEO Jean-Philippe Imparato declaring the compact SUV as the “first of a new Alfa Romeo era”.
Key to that claim are new connectivity, digitisation and electrification offerings – the Tonale features Amazon’s Alexa voice assistant, over-the-air software updates and hybrid and plug-in hybrid powertrains – but CDN readers will be understandably more interested in the production car’s form and function. At the virtual global unveil the Alfa Romeo design team – led by new boss Alejandro Mesonero-Romanos – made their presentation straight after the CEO, which is significant given how important design and indeed beauty is to the storied Italian brand.