Cars

Shiro Nakamura returns with the Aim EV Sport 01

By 2023-08-15T12:08:00

Aim EV Sport 01 wide

Design legend Shiro Nakamura is back with a beautiful concept that harks back to the golden era of 60s sportscar design. Car Design News caught up with him at the Goodwood Festival of Speed

“When I was designing for Nissan, I wanted to be a representative of Japanese design. This car is a very pure expression of the aesthetic that interested me when I was young,” says Shiro Nakamura. Sheltering alongside his creation, the Aim EV Sport 01, from a torrential downpour at the Goodwood Festival of Speed, Nakamura was in buoyant mood. 

Revered as the man who put Japanese design on the map with cars like the Cube and GT-R during 20 years at Nissan, there nevertheless had been little fanfare preceding the designer’s arrival at the show. The steady flow of visitors to the Aim stand, at one point Julian Thomson stopped by, must have been heartening. And no surprise that the car itself is a low-key beauty…

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