Geely teases new Milan studio
By Freddie Holmes2023-02-01T15:57:00
Milan has launched a new design studio in Milan which promises to be an “incubator for design talent”
Not long after GAC revealed its first European outpost in Milan, another Chinese carmaker has followed suit. Geely announced late last month that it would open Innovation Design Center Italy as a “new hub for creativity and design.”
There is a reason why this is not classified in the typical manner of “advanced design” or “production design” – the studio will work on both show cars and those destined for public hands, and will ultimately act as a think tank for cars on a global scale.