Designers

Gordon Murray Design’s Motiv concept

By 2020-02-25T15:40:00

Motiv packaging

The Gordan Murray Design Motiv concept was recently shown at the MOVE 2020 mobility show in London. We speak to one of the lead designers involved in the project

Recently shown at MOVE 2020, the Gordon Murray Motiv concept was one of the stand-outs of this growing mobility show. Here we talk with José Paris, Designer and Director of itMoves (ev mobility consultancy) who was closely involved with the project at Gordon Murray Design (GMD).

CDN: How was the Motiv concept born?

JP: The idea evolved from the original vision of autonomous compact urban mobility at aiPod. aiPod was a California tech/mobility start-up that had a team in London, where they won support through the UK’s IDP14 Innovate grant, to develop and accelerate EV use in the capital.

After aiPod went under, the concept was partnered with a consortium of GMD and Delta Motorsport, with the idea to grow the scope of the project and to work with mobility service-providers like Uber + TFL (Transport for London). Michal Vlcek (now lead designer at Auffer design) who was a designer with GM at the time, worked together with us and I developed the concept from there.

 

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