All articles by Guy Bird – Page 9
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ArticleVilla d'Este Concorso d'Eleganza 2015
Sunshine, strident trousers and stunning cars at the Concorso d'Eleganza
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The Designers Pt6 – Ralph Gilles, FCA
FCA's design VP talks product strategy and what it takes to recruit the best talent
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ArticleExclusive Q&A: Adrian van Hooydonk on the new BMW 7 Series
BMW Group design chief talks modern luxury, holistic design and making scents
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The Designers Pt3 – Ian Callum, Jaguar
Callum on the rise of the importance of interior design at Jaguar
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Designer Interviews: The Designers Pt4 – Mamoru Ishii, Subaru
Subaru's general manager of design reflects on a successful year
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The Designers Pt5 – Aamer Mahmud, Coventry University
An educator's take on the current state of car design
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The Designers Pt2 – Mark Adams, General Motors
Mark Adams, VP of design at GM Europe, talks us through his design philosophy for Europe, and how this will evolve as a host of new products come to market over the next few years.
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Design Development: Bentley EXP 10 Speed 6
Although starting within Bentley's advanced design department in Coventry, UK, VW Group's advanced design team was also involved in the concept's development. Head of interior design, Brett Boydell, explains: "We started about 18 months ago with the initial concept and ideation work in collaboration with the Potsdam design studio, and ...
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Analysis: When brands go off-piste (and sometimes crash)
From a design perspective, the process can offer a usefully different stimulus for the car designer involved too as Bentley's Daniele Ceccomori points out: "You don't have the same constraints of safety and homologation that goes into a car so you can experiment more.
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Analysis: When brands go off-piste (and sometimes crash)
Of late, there seems to be have been a major - and seemingly contagious - outbreak of car brands dabbling in non-car product design and collaborations. It's worth being wary of these matches, as there have been some mixed results.
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Design Development: Ford Focus
Meanwhile, for the four-door variant there were other concerns. "In Asia (and the US) it's very important that the four-door looks like a three-box" he explains, "so the upper quarter of the rear door is vital in how far you drop the line. There were a lot of taping sessions!"
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Design Development: Ford Focus
With more than ten million sales in the bank since 1998, the Ford Focus has become an icon for mainstream cars that are great to look at and fantastic to drive. As the third-generation model gears up for sale in early 2011, Car Design News exclusively traces its design development ...
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Driven: Honda FCX Clarity
It may be powered by a hydrogen fuel cell but the Honda FCX Clarity is no work-in-progress; its technology awkwardly shoehorned into an existing model. Nor is it a brittle concept without suspension banned from exceeding 30mph. It's a safety-tested four-seat executive sedan designed from scratch to accommodate hi-tech underpinnings.
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Ssangyong relaunches brand with Giugiaro-designed Korando
Korean brand Ssangyong is back from the dead. After looking odds-on favorite to become another automotive casualty of the global recession after Chinese owner SAIC put it into receivership in early 2009, the 4x4 specialist has found a new owner in 2010 - signing a memorandum of understanding with Indian ...
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Interview: Nobuki Ebisawa, managing director of R&D and general manager, styling design development division, Honda
What about the EV-N? The late-1960s Honda N360 has clearly been referenced in its design. Are you concerned about accusations of ‘going retro'?
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Interview: Nobuki Ebisawa, managing director of R&D and general manager, styling design development division, Honda
Historically, access to Honda designers has been tricky to gain. So it was a rare pleasure to catch up with design boss Nobuki Ebisawa at Honda's Automobile R&D center in Wako on the outskirts of Tokyo. Apparently, the occasion marked only the second time the normally secret location had opened ...
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Design Development: Mercedes-Benz B-Class
A strong part of the brief for the new platform called MFA (Mercedes Front-wheel drive Architecture) was to appeal more strongly to a youthful clientele. It will provide the base for around five new small cars. The B-Class - on sale March 2012 - starts the onslaught followed by a ...
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Design Development: Mercedes-Benz B-Class
“You have to have some lines on the side view to make the proportion a little bit lower,” Bauer continues. “If you have one or two long lines on the side it’s easier to add emotion for the eyes, it’s necessary. For the SLS you don’t need such lines. You could build a car like the B-Class without lines, but maybe it would be a little bit simple.”